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Major Client Prospect Package

Unlike the typical collateral folder, this was designed to show off our other collateral as well as give our sales team the ability to customize the package for the lead.

The folder also acted as it's own file folder, even with a tab on the side so it showed in a file cabinet (for the potentially longer sales cycle).

Open the 1st flap and you were presented with our message and goals.

Now that the package is open the sales team was able to present all sorts of materials and place the emphasis on what they wanted.

The left panel typically showed off our overall corporate information package and a small insert to tell the prospect about our local offices and the person team that would work with them before, during and after the sale.

The right panel enabled the sales team to add more collateral on the top (typically press releases, media comments etc) and the 4 sleeves was for our different product lines. The sales person can insert them in the order they feel the prospect had the highest interest. The bottom panel was for any special promotions we had.